Independent minds. Dependent on coffee.No gurus. Just grievances.Correspondence, eventually
Exhausted designers trapped in cubicles, including the bearded recurring designer

Our agency is now a collective of people who share a spreadsheet

New structure. Same urgent question about who owns the client call.

Imagine a studio announcing its exciting new collaborative model. The manifesto is elegant. The invoicing tab is on fire.

A smaller or looser team can be a good fit for the work. But changing the company description does not assign responsibility. Someone still has to estimate the project, approve expenses and tell the client that Wednesday has become impossible.

Before assembling the dream team, agree who makes decisions and how the fee is split. Discuss what happens when feedback changes the work or one contributor becomes unavailable. Put the boring parts somewhere everyone can find them.

Creative autonomy is easier to enjoy when you know which decisions are yours. A vague promise that everybody owns everything tends to leave the least assertive person doing the administration.

A useful experiment is a small project with explicit roles. Review how it worked before announcing that you have reinvented the agency forever.

The spreadsheet may remain. That is fine. A spreadsheet with an owner is a surprisingly advanced organisational philosophy.

On the reading deskIt’s Nice That

Related subject coverage. This is an original Revision Cult editorial, not reporting or a retelling of a particular article. Invented scenes are satire.

Related reading collected 5 October 2026.

From this publication

Notes from the creative industry, with affection and an increasingly detailed incident log.

More in Office politics
A rusty letter tray overflowing with stained envelopes and marked-up papers on a worn desk
Where’s your head at?
Search the collective grievance